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Revolution Beauty, often referred to as Makeup Revolution, is a British cosmetics brand founded by Adam Minto and Tom Allsworth in 2014. The Divine Dark Pink shade of the Bright Light Highlighter is part of their affordable luxury line, designed to provide high-quality glow effects at accessible price points.
While the brand is headquartered in the United Kingdom, manufacturing is primarily outsourced to facilities in China to maintain the brand’s competitive pricing. This global production model allows the brand to rapidly innovate and release new products in alignment with fast-beauty trends.
As of 2024 and beyond, the brand is owned by Revolution Beauty Group PLC. Despite internal leadership changes and financial restructuring in recent years, it remains a publicly traded entity on the London Stock Exchange, continuing its mission of inclusivity and cruelty-free product development.
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