Air Wick Life Scents Electric Diffuser

The Air Wick Life Scents electric diffuser is a core product in the home fragrance portfolio. Originally founded in the United States in 1943, Air Wick was created as a pioneering brand for odor neutralization and home scenting. Today, the brand is owned by the British multinational consumer goods giant Reckitt Benckiser (Reckitt).

While the brand's heritage is American and its ownership is British, the production of the mechanical and electronic components like this diffuser is primarily handled in China. Reckitt manages the brand globally, distributing refills and devices to almost every major market. The diffuser technology is designed for continuous fragrance release, maintaining Air Wick's position as a leader in the global air care industry.