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Vitamin Well Zero Lemon is a sugar-free, non-carbonated vitamin-enriched beverage. The brand was founded in Sweden in 2008 by entrepreneurs who wanted a healthier alternative to sodas and juices. The drinks are primarily manufactured in Sweden and distributed across Europe.
Today, Vitamin Well is part of Vitamin Well AB, which has grown into a significant player in the functional food and beverage market. The company is owned by the investment firm Bridgepoint Group, a major international private equity group headquartered in London. The brand continues to focus on health-conscious consumers, offering various functional benefits like energy, skin health, and immune support through their different flavors.
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