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Chobani 20G Protein is a high-protein, lactose-free Greek yogurt drink designed for nutrition and recovery. The brand was founded in 2005 by Hamdi Ulukaya, a Turkish immigrant in the United States, who sought to bring authentic strained yogurt to the American market. The company quickly became a market leader, reinventing the yogurt category with its focus on natural ingredients and higher protein content.
Manufacturing primarily takes place in the United States at large-scale facilities in New Berlin, New York, and Twin Falls, Idaho, the latter of which is one of the largest yogurt plants in the world. Additionally, the brand maintains manufacturing operations in Australia to serve international markets. The 20G Protein line specifically highlights a high concentration of nutrients achieved through traditional straining processes rather than the addition of protein powders.
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