Grey Poupon Prepared Dijon Mustard

Grey Poupon is a historic brand of Dijon mustard that originated in Dijon, France, in 1777. The brand was founded when Maurice Grey, a mustard maker who had developed a unique recipe using white wine instead of vinegar, partnered with Auguste Poupon for financial backing. They revolutionized the industry by introducing automated machinery to mass-produce the condiment.

Today, the ownership of Grey Poupon is split by region. While Kraft Heinz owns the brand in the United States and most of the world, the rights for the United Kingdom and parts of Europe are owned by Associated British Foods (ABF). For the European and UK markets, the product is still manufactured in France, adhering closely to the traditional French recipe that emphasizes the use of white wine (specifically Chardonnay in many versions) and brown mustard seeds.