Flying Tiger Copenhagen laptop sleeve

Flying Tiger Copenhagen is a well-known Danish variety store chain that launched its first shop in Copenhagen in 1995. The brand is famous for its quirky, design-led products ranging from kitchenware to stationery and electronics accessories like this laptop sleeve.

While the brand maintains its creative design roots in Denmark, the manufacturing of its mass-produced goods is primarily outsourced to industrial hubs in Asia, most notably China, to maintain their affordable price points. The brand has grown from a local discount store called 'Tiger' into a global retail phenomenon.

Ownership of the brand has shifted over the years to support international expansion. Since 2021, the company has been owned by the investment firm Trebbi, which acquired it from Zebra A/S and the EQT investment group. The brand continues to be headquartered in Copenhagen, Denmark, overseeing a network of hundreds of stores across Europe and Asia.