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Président is one of the world's most iconic dairy brands, particularly famous for its high-quality French butter and cheeses. The brand was officially launched in 1968 by the Besnier family in Laval, France, although the original family dairy business dates back to 1933. The sea salt butter featured in the image is known for its traditional cloche-shaped tub and the use of real sea salt crystals, often sourced from the Normandy region.
While the brand maintains deep French roots and its premium products are primarily manufactured in the heart of France—specifically in regions like Normandy—its global success has led to production in several other countries including the United States and Brazil to meet local demand. Today, Président is the flagship brand of the Lactalis Group, the largest dairy group in the world, which remains under the private ownership of the Besnier family.
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