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Natulim is an innovative Spanish brand that has pioneered the 'eco-strip' laundry movement in Southern Europe. Founded in Barcelona by David and Lluís, the brand was born out of a desire to eliminate plastic waste and reduce the carbon footprint associated with transporting heavy liquid detergents. The product's ultra-concentrated formula is delivered in lightweight, biodegradable strips that dissolve completely in water.
Since its inception, Natulim has focused on 'Zero Waste' principles, utilizing plastic-free cardboard packaging. The brand maintains its manufacturing operations within Spain to support local industry and ensure high-quality standards. As an independent small business, it has quickly scaled through e-commerce and specialized eco-friendly retailers, positioning itself as a leader in the sustainable household cleaning sector.
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