HiPP Baby Food and Care

HiPP is a prominent family-owned brand with a rich history dating back to 1899, when Joseph Hipp first produced rusk flour for his children in Pfaffenhofen, Germany. Over the decades, the company evolved from a local bakery into a global pioneer of organic farming and industrial baby food production under the leadership of the Hipp family. Georg Hipp founded 'Nährmittel Hipp' in 1932, and since the 1950s, the brand has been a champion of bio-organic standards, avoiding chemical pesticides and synthetic fertilizers.

While the brand's heart and original main factory remain in Pfaffenhofen, Germany, the ultimate administrative and holding operations are based in Switzerland. The company operates production sites across several European countries, including Germany, Austria (Gmunden), and Hungary. Most milk formula is manufactured in Germany, though specific versions for international markets like the UK and the Netherlands may be packaged locally. As of 2026, the company remains strictly family-owned, managed by the fourth generation of the Hipp family, maintaining its independence from large global food conglomerates.