Birra Messina Cristalli di Sale

Birra Messina Cristalli di Sale is a premium lager characterized by the addition of Sicilian salt crystals. The brand originated in Messina, Sicily, in 1923, founded by the Lo Presti-Faranda family.

Today, the brand is part of the Heineken N.V. portfolio, one of the largest brewing companies in the world. While it maintains its Sicilian identity, the production is carried out mainly in the Massafra brewery (Puglia), though a specific agreement with the Birrificio Messina cooperative allows for some production to remain in its city of origin. Heineken manages the global distribution and marketing, positioning it as a high-end regional Italian beer.