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Graze is a pioneering brand in the healthy snacking industry, originally launched in 2008 as a snack-by-mail subscription service in London. The brand revolutionized the way consumers think about nutrition by offering portion-controlled punnets containing unique combinations of nuts, seeds, dried fruits, and wholesome treats.
Over the years, Graze transitioned from a purely direct-to-consumer model to a prominent presence in major retail stores across Europe and North America. In 2019, the brand was acquired by the global consumer goods giant Unilever, which has helped expand its reach and sustainability initiatives. Manufacturing remains focused in the UK, particularly at their facility in Hayes, though some global supply chains assist in sourcing ingredients and packaging for international markets.
Today, Graze is recognized for its commitment to making healthy eating accessible and enjoyable, maintaining a strong focus on innovative flavors and sustainable packaging under Unilever’s broad portfolio of health and wellness brands.
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