GUM Soft-Picks Original

GUM is a globally recognized brand specializing in oral healthcare, notably interdental cleaning. The brand was originally created by John O. Butler in the United States in 1923. In 1988, the company was acquired by the Sunstar Group, a Japanese multinational corporation.

Today, GUM products like the Soft-Picks are part of Sunstar's extensive oral care portfolio. While the brand has American roots, it is now headquartered in Switzerland as part of Sunstar Suisse SA. Manufacturing for Soft-Picks is primarily centered in Germany, though Sunstar operates global production facilities to supply international markets.