Häagen-Dazs Macadamia Nut Brittle Ice Cream

Häagen-Dazs is a renowned premium ice cream brand that was founded in the Bronx, New York, in 1960. Despite its Scandinavian-sounding name, which was a marketing invention to convey an aura of old-world craftsmanship, the brand is purely American in origin.

Today, the manufacturing of Häagen-Dazs products is highly regionalized. For international markets, including Europe and many parts of Asia, the primary manufacturing hub is located in Tilloy-lès-Mofflaines, France. This facility leverages local French dairy to maintain the brand's high-fat content and quality standards. For the North American market, production occurs within the United States.

The brand's ownership structure is unique due to several corporate acquisitions and licensing deals over the decades. In most of the world, the brand is owned and managed by General Mills. However, in the United States and Canada, the brand is licensed to Froneri, a joint venture between Nestlé and R&R Ice Cream. Globally, General Mills remains the ultimate primary owner of the trademark and international operations.