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ACE Bleach is a household cleaning product specializing in stain removal and sanitization. Originally developed by Procter & Gamble (P&G), the brand was acquired by Fater S.p.A., an Italian company, in 2013. Fater S.p.A. is a joint venture between Procter & Gamble and the Italian company Angelini Group. Following the acquisition, Fater S.p.A. expanded ACE Bleach's production to include facilities in Italy and Portugal, enhancing its presence in Western European markets. The brand's ownership structure reflects a collaboration between multinational corporations, combining P&G's expertise in consumer goods with Angelini Group's established presence in the European market.
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