Vital Proteins Collagen Peptides

Vital Proteins is a leading lifestyle brand centered around collagen-based nutrition. It was originally founded in Chicago, Illinois, by Kurt Seidensticker after he discovered that collagen supplementation helped alleviate joint pain from running. The product shown is their flagship Collagen Peptides, which is widely used as a dietary supplement to support skin, hair, nail, and joint health.

While the brand maintains its American roots and primarily manufactures its products in the United States, it has expanded globally. In 2020, the brand reached a significant milestone when a majority stake was acquired by Nestlé Health Science, a subsidiary of the Swiss multinational conglomerate Nestlé S.A.

Today, Nestlé Health Science fully owns Vital Proteins, integrating the brand into its global health and wellness portfolio. In the Australian market, the brand is widely available through pharmacies and health retailers, supported by the global infrastructure of its parent company.