Kirei Kirei Anti-bacterial Foaming Body Wash

Kirei Kirei is a prominent Japanese hygiene brand, famous for its foaming hand soaps and body washes. The brand name 'Kirei Kirei' translates to 'Clean Clean' in Japanese, reflecting its core mission of promoting health and cleanliness. It was launched by the Lion Corporation, a major Japanese multinational company founded in the late 19th century that specialized in soap and toothpaste production.

While the brand originated in Japan, its manufacturing footprint is international to serve various Asian markets. Products found in Southeast Asian markets like Singapore or Thailand are often manufactured in Thailand or South Korea, while domestic Japanese stock is produced at Lion's various plants within Japan. The brand remains under the ultimate ownership of the Lion Corporation, which continues to manage its global expansion and product innovation from its headquarters in Tokyo.