Brita water filter jug

BRITA is a global leader in water filtration, recognized for its iconic water filter jugs that improve the taste and quality of tap water. The brand was founded in 1966 by Heinz Hankammer in Taunusstein, Germany. Originally starting as a small family venture, it evolved into a worldwide brand that redefined how households consume water by reducing limescale and impurities.

The manufacturing of BRITA products is primarily centered in Germany, though the company operates production facilities in several other countries including the United Kingdom and China to serve various regional markets. The brand remains family-owned, managed by the founder's descendants under BRITA SE, maintaining its headquarters in Germany and continuing its focus on sustainability and innovation in the water treatment industry.