BRAVO Apelsinjuice

Bravo is Sweden's most popular juice brand, originally launched in 1973. It is known for offering 100% natural fruit juice without added sugar or additives. The brand was founded by Skånemejerier, a major Swedish dairy cooperative based in southern Sweden.

Today, Bravo remains under the ownership of Skånemejerier, which became part of the French multinational dairy giant Lactalis Group in 2012. While the brand carries deep Swedish heritage and is primarily produced at the Skånemejerier facility in Malmö, its ultimate corporate parent is headquartered in France.