The Famous Grouse Blended Scotch Whisky

The Famous Grouse is one of the world's most recognizable brands of blended Scotch whisky, consistently ranking as the best-selling whisky in Scotland since 1980. The brand's history dates back to 1896 when it was created by Matthew Gloag, a grocer and wine merchant in Perth, Scotland. Originally called 'The Grouse Brand,' it gained such popularity that the name was eventually changed to 'The Famous Grouse' in 1905, featuring the iconic Red Grouse on its label.

The production occurs in Scotland, where the blend is crafted using high-quality single malt whiskies, including those from renowned distilleries like Highland Park and The Macallan. Today, the brand is owned by the Edrington Group, a private international spirits company headquartered in Glasgow. Edrington is unique in its corporate structure as it is owned by The Robertson Trust, a major Scottish charity, ensuring that a portion of the brand's success supports philanthropic causes across Scotland.