Treatville Cola Zero Sugar

Treatville is a private label brand primarily sold in Sweden, particularly within the Eurocash and Matrevel food retail chains. It is designed to offer budget-friendly alternatives in categories such as snacks, confectionery, and beverages. The Treatville Cola Zero Sugar is a carbonated soft drink tailored for the price-conscious Swedish consumer.

The brand is owned by Dagab Inköp & Logistik AB, which is the procurement and logistics arm of the major Swedish retail group Axfood AB. Because it is an in-house brand, manufacturing is typically contracted out to large-scale drink production facilities, often within Sweden or neighboring Nordic countries to minimize logistics costs. Axfood remains the ultimate owner, managing the brand through its extensive distribution network.