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Aquafresh is a global oral healthcare brand famously known for its iconic tri-stripe design. Originally launched in 1973 by the Beecham Group, it was the first 'striped' toothpaste to hit the market, emphasizing both cavity protection and fresh breath. Over the decades, the brand expanded into a full range of oral hygiene products, including mouthwashes and toothbrushes.
Manufacturing of Aquafresh products occurs in various locations globally, often produced in regional hubs to serve local markets. In Europe, production involves facilities in the UK and mainland Europe. In 2022, a major corporate spin-off resulted in the brand's ownership moving from GSK (GlaxoSmithKline) to Haleon, a dedicated consumer healthcare company. This transition solidified Haleon as the ultimate owner, managing the brand's presence in nearly every major international market.
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