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NARS Cosmetics is a multinational cosmetics and skincare brand founded in the United States in 1994 by the French makeup artist and photographer François Nars. The brand started with a collection of twelve iconic lipsticks sold at Barneys New York and quickly gained a cult following for its bold, modern approach to beauty and its distinctive black, rubberized packaging.
In 2000, NARS was acquired by the global beauty conglomerate Shiseido, cementing its place as a powerhouse in the luxury cosmetics market. Today, NARS products, including its popular foundations, concealers, and tinted moisturizers, are manufactured in various countries around the world such as the USA, Japan, and Italy, and are widely distributed across the United Kingdom through major department stores and specialty beauty retailers like Space NK and Boots.
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