Maribel Strawberry Conserve

Maribel Strawberry Conserve: Origin and Ownership

Maribel is an exclusive private label brand established by the German discount supermarket chain Lidl. Specializing in breakfast spreads, fruit preserves, and conserves, Maribel products are formulated and packaged specifically for Lidl store shelves across Europe and internationally.

Manufacturing and Sourcing

Maribel conserves and jams are typically manufactured in Germany and across broader European facilities by established private-label preserve producers under contract for Lidl Stiftung & Co. KG. The preserves are made with whole fruit pieces and distributed through Lidl's integrated international supply chain.

Corporate Ownership

Lidl is part of the Schwarz Gruppe (Schwarz Group), a multinational retail group based in Neckarsulm, Germany. Owned through the Dieter Schwarz Foundation and family holding companies, the Schwarz Group is one of the largest retail groups in the world, operating both Lidl discount stores and Kaufland hypermarkets across multiple continents.