Bret's Potato Chips with Guérande Salt

Bret's is a signature French snack brand, widely recognized for its high-quality potato chips. Founded in 1995 by Alain Glon, the brand originated in the Brittany (Bretagne) region of France. The manufacturing process is deeply rooted in this region, specifically at the Altho plant located in Saint-Gérand. The potatoes used are primarily sourced from local Breton farmers, ensuring a short supply chain and high regional quality.

The brand is owned by Altho, which remains an independent French family-owned company. Bret's has carved out a significant niche in the market by focusing on unique flavors and traditional methods, such as using sea salt from the Guérande marshes. As a family-led enterprise, it maintains its autonomy in the competitive snack food industry, emphasizing its 'Made in France' heritage and local agricultural ties.