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Lord Nelson is a private label brand primarily sold through the German discount supermarket chain Lidl. The brand offers a wide variety of teas, ranging from traditional black and green teas to fruit and herbal infusions.
Because Lord Nelson is a Lidl store brand, the products are manufactured by various third-party suppliers across Europe and Asia, depending on the specific tea blend and regional distribution requirements. The brand itself is part of Lidl's strategy to provide high-quality everyday staples under their own proprietary labels.
Lidl is owned by the Schwarz Group, a family-owned multinational retail group based in Germany. The Schwarz Group is one of the largest retailers in the world, also owning the Kaufland hypermarket chain. The ownership and distribution of Lord Nelson products are managed centrally through Lidl's international supply chain networks.
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