Auchan Vodka

Auchan Vodka is a private-label alcoholic beverage produced for the French retail giant Auchan. The product is primarily manufactured in France, reflecting the company's regional supply chain for its store-brand spirits. As a retail brand, its production is outsourced to specialized distilleries that meet the quality standards set by the retailer.

Auchan was founded in 1961 by Gérard Mulliez in Roubaix, France. Today, the brand and its parent company, Auchan Holding (legally known as Elo Group), remain under the control of the Association Familiale Mulliez (AFM). The brand operates globally with a significant presence in Europe, particularly in France and Spain, where it often markets products under its own name to provide value-driven options for consumers.