Kodiak Crunchy Granola Bar Chocolate Chip

Kodiak, formerly known as Kodiak Cakes, is a prominent American food brand that gained significant national attention following its appearance on the television show Shark Tank. The brand is rooted in Park City, Utah, where it was founded by Joel Clark and Cameron Smith based on a family flapjack recipe. The brand focuses on 'protein-packed' whole-grain products, expanding from its original pancake mixes into frozen waffles, oatmeal, and snack bars like the one pictured.

While the company has seen explosive growth and significant investment from private equity, its manufacturing operations remain primarily based in the United States to serve its core North American market. In 2021, the brand reached a new milestone when it was acquired by the global private equity firm L Catterton. This acquisition provided the capital and expertise needed for further expansion while maintaining the brand's identity as a provider of rustic, health-conscious pantry staples. As of 2026, Kodiak continues to operate as a leading name in the functional snack and breakfast category under the ownership of L Catterton.