Navidul Jamón Serrano

Navidul is a household name in Spain, famously associated with high-quality Jamón Serrano and other cured meat products. The brand was established in the mid-20th century, growing from a family business in Toledo into a leading national brand. Its name is derived from the Spanish words 'Nacimiento' (Birth), 'Vida' (Life), and 'Dulce' (Sweet), reflecting the brand's heritage and product philosophy.

Navidul is currently owned by Sigma Alimentos, a Mexican multinational food company that acquired Campofrío Food Group. While the brand is part of a global conglomerate, its production remains deeply rooted in Spain, utilizing traditional curing methods in specialized facilities across the country to maintain its authentic Spanish character and meet European quality standards.