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Selection Sparkling Water is a well-established private label brand serving the Canadian market. It provides a variety of carbonated water products, ranging from plain mineral-style water to flavored varieties, marketed as a budget-friendly alternative to national beverage brands. The product is manufactured and bottled through a network of facilities across Canada to ensure freshness and supply chain efficiency.
The brand is owned by Metro Inc., a major leader in the Canadian food and pharmaceutical industries. Originally founded in Quebec, Metro has grown into a retail giant that operates supermarkets and pharmacies. Selection acts as one of Metro's primary house brands, offering quality everyday essentials to consumers across its various retail banners including Metro, Food Basics, and Super C. The brand remains under Canadian ownership and management.
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