Superbet

Superbet is an international technology and entertainment company that serves as a major player in the global sports betting and gaming industry. Founded in 2008, the brand quickly rose to prominence in Central and Eastern Europe, establishing itself as the market leader in Romania before expanding its operations across various international territories through a digital-first approach and strategic partnerships.

The company is backed by the global investment giant Blackstone Inc., which made a significant strategic minority investment in 2019 to fuel the brand's international growth and technological scaling. Today, Superbet operates a multi-brand portfolio across several European and international markets, utilizing advanced proprietary technology to provide sports betting, casino games, and live entertainment experiences to millions of users.