Kérastase Bain Riche Chroma Respect shampoo

Kérastase is a world-renowned luxury hair care brand originally established in France. Specifically, the Bain Riche Chroma Respect falls under the Chroma Absolu range designed for color-treated hair.

The brand was launched in 1964 by the L'Oréal Group to bring professional salon-level science to high-end hair care. Today, most of Kérastase's manufacturing, particularly for the European market, takes place in Burgos, Spain, although its research and DNA remain rooted in Paris. Ownership has resided with L'Oréal S.A. since the brand's inception.