Super Pop Original dishwashing liquid

Super Pop is a well-known Portuguese brand of dishwashing liquid, recognized for its long-standing presence in the domestic market. It is primarily marketed for its effectiveness against grease while remaining gentle on hands, a message prominently displayed on its yellow lemon-scented variety packaging. The brand is deeply rooted in Portugal, where it is manufactured and widely distributed through major retail chains like Pingo Doce.

The brand is owned by the Sovena Group, a major Portuguese multinational corporation. Sovena is one of the world's leading companies in the olive oil sector and has a diverse portfolio that includes household cleaning products through its subsidiaries. Under the ownership of Nutrinveste, the parent holding company, Super Pop remains a staple household brand in Portugal, benefiting from local production facilities and a strong national distribution network.