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L'OR is a premium coffee brand that prioritizes high-quality flavor profiles and sustainable sourcing. Established in France in 1992, the brand set out to provide high-end coffee experiences both at home and in retail. Initially launched under the French company Maison du Café, L'OR became a standard-setter for gold-standard coffee quality, which is reflected in its name—'Or' meaning gold in French.
Today, the brand is owned by JDE Peet's, a global leader in the coffee and tea industry headquartered in the Netherlands. JDE Peet's was formed through the merger of Jacobs Douwe Egberts and Peet's Coffee. L'OR products are manufactured across various locations in Europe and globally to meet international demand, utilizing coffee beans sourced from responsible plantations in key coffee-growing regions such as South America and Southeast Asia.
The L'OR Onyx blend specifically is known for its intense, dark roast character. As part of a larger corporate family under JAB Holding Company, the brand continues to expand its presence via espresso capsules, ground coffee, and whole bean products in many international markets.
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