Mevolution Rise and Shine Mild Mint mouthwash

Mevolution is a private label personal care brand launched in September 2021 by the Swedish food retail group Axfood. The brand was developed to provide high-quality hygiene and beauty products at a competitive price point, covering a wide range of categories including oral care, skin care, and shaving products.

The 'Rise and Shine' mouthwash is part of this modern, inclusive portfolio designed for everyday use. While the brand is Swedish and owned by Axfood, the actual manufacturing of various Mevolution products often takes place across several countries in Europe and elsewhere, depending on the specific supplier contracted by Axfood's purchasing and logistics arm, Dagab. The brand is primarily sold through Axfood-owned retail chains like Willys and Hemköp.