Wrigley's 5 Grape Spark sugarfree gum

Wrigley's 5 (stylised as 5) is a prominent brand of sugar-free chewing gum that was first introduced by the Wm. Wrigley Jr. Company in the United States in 2007. The brand's name is inspired by the five human senses, supported by the iconic marketing slogan 'Stimulate Your Senses'. It is distinguished by its sleek, matte black packaging and intense flavour profiles, such as the Grape Spark variety.

While the brand has its roots in Chicago, where the Wrigley Company was founded in 1891, the production of 5 Gum is today a global operation. Mars Wrigley operates 21 production facilities across 14 countries, meaning the product is manufactured in multiple locations depending on the target market, including the United States, Australia, and various European nations. In 2008, the Wrigley Company was acquired by the global food giant Mars, Incorporated for approximately $23 billion. Since then, the brand has been part of the Mars Snacking division (formerly Mars Wrigley Confectionery), remaining under the ultimate ownership of the Mars family based in McLean, Virginia.