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LB Bulgaricum is the state-owned Bulgarian company that holds the rights to the original starter cultures and technologies for traditional Bulgarian yogurt. The product is internationally recognized for its use of the specific bacteria Lactobacillus bulgaricus, discovered by Bulgarian scientist Dr. Stamen Grigorov. This bacterium, combined with Streptococcus thermophilus, creates the unique tangy flavor and thick texture that characterizes authentic Bulgarian yogurt.
While the product is produced and sold throughout Bulgaria by various local dairies under national standards, LB Bulgaricum serves as the ultimate guardian of the traditional recipe. Furthermore, the brand 'Bulgarian Yogurt' is globally famous through a long-standing licensing agreement with the Japanese Meiji Holdings Company, which has popularized the product across Asia, including Japan, Thailand, and China, using authentic Bulgarian starter cultures.
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