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Pavan Liqueur is a premium French liqueur crafted in the south of France. It is made using Muscat grapes from the Frontignan region and fortified with orange blossom. The brand was inspired by the 16th-century dance of the peacock (the Pavan) and reflects a Mediterranean heritage through its floral and fruity flavor profile.
The brand was launched in 2012 by Suntory to capture the growing interest in craft liqueurs. It continues to be produced in France to maintain its authentic 'Liqueur de France' designation. Ownership belongs to Suntory Holdings, a Japanese multinational global leader in the beverage and spirits industry, which acquired the brand as part of its expanding international spirits portfolio.
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