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REMA 1000 Presset Appelsinjuice is a premium orange juice product sold under the private label of the Norwegian discount supermarket chain, REMA 1000. The juice is typically made from sun-ripened oranges and marketed as a fresh, pressed liquid rather than concentrate. REMA 1000 was established in Norway in 1979 by Odd Reitan and has grown to become a dominant force in the Nordic retail market.
Manufacturing for REMA 1000's private label juices is primarily centered in Norway, often through partnerships with local beverage producers like Bama or Grans Bryggeri. The brand is entirely owned by Reitan Retail (formerly Reitangruppen), a family-owned conglomerate headquartered in Oslo. This structure ensures that the product maintains a strong Norwegian identity while leveraging the group's extensive logistics network in the Scandinavian region.
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