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Villamar is a traditional Brazilian brand of biscuits and baked goods, particularly famous for its 'Roscas' (ring-shaped biscuits). Founded in 1953 in the state of Minas Gerais, the brand has built a reputation for its authentic, artisanal-style recipes that evoke a homemade feel. This specific product is a banana and cinnamon flavored ring biscuit commonly found in Brazilian supermarkets.
The brand is owned by Cepaigo (Cepaigo Industrial Ltda), a Brazilian food company headquartered in Contagem, Minas Gerais. Villamar remains a local staple in the Brazilian market, focusing on traditional sweet and savory treats that have been part of the country's culinary habits for decades. The manufacturing is centralized in Brazil to maintain freshness and local distribution standards.
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