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Redken is a premier professional haircare brand that was founded in 1960 by American actress Paula Kent and her hairdresser Jheri Redding. The brand revolutionized the industry by introducing the 'Science of Protein and Moisture,' based on pH-balanced formulas that respect the natural chemistry of hair and skin.
Today, Redken is a flagship brand within the Professional Products Division of L'Oréal. While the brand maintains its deep New York City heritage, its products are manufactured in various high-tech facilities globally, with a significant amount of production remaining in the United States to serve international markets like Australia.
Ownership of the brand transitioned to the French beauty giant L'Oréal in 1993. Under L'Oréal's stewardship, Redken has expanded its reach as a global leader in salon professional products, known for its cutting-edge research and development in hair science.
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