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Alterra Naturkosmetik is a private label brand developed by the German drugstore giant Rossmann. It focuses on certified natural cosmetics and was launched to provide affordable, eco-friendly personal care options in the DACH region (Germany, Austria, Switzerland).
The brand is owned and managed by Dirk Rossmann GmbH, headquartered in Burgwedel, Germany. As a private label, the manufacturing is primarily conducted in Germany through specialized contract manufacturers that comply with NATRUE-certified natural cosmetic standards. The Bio-Sanddorn hand cream specifically features organic sea buckthorn, emphasizing the brand's commitment to vegan and sustainable ingredients under the direct quality control of Rossmann.
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