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African Extracts Rooibos is a prominent South African skincare brand founded in 2002 by Rob Tiffin. The brand was established with the goal of harnessing the natural antioxidant power of Rooibos, a plant indigenous only to the Cederberg mountains of the Western Cape in South Africa. The product shown, the Gentle Face Wash, is part of their 'Classic' range and is specifically formulated with bio-active Rooibos and Aloe extract.
The manufacturing process takes place primarily in South Africa to ensure the freshness and potency of the locally sourced Rooibos extract. The brand has grown from a small family-led venture into one of South Africa's top-selling skincare labels. It remains under the ownership of African Extracts (Pty) Ltd, maintaining its heritage and roots in Cape Town while expanding its distribution to international markets.
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