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ZAAD is a premium line of men's grooming products under the O Boticário brand, which is one of the most prominent beauty and fragrance companies in Brazil. The brand was founded in 1977 by Miguel Krigsner in Curitiba, Paraná, initially as a small compounding pharmacy. Over decades, it evolved into a global powerhouse within the beauty sector.
The ZAAD line, which includes the moisturizing shaving foam shown, is primarily manufactured in Brazil, specifically at the Group's industrial plants in São José dos Pinhais (Paraná) or Camaçari (Bahia). Since 2010, the brand has been part of Grupo Boticário, a larger corporate structure that manages several other beauty brands. The group remains a privately held Brazilian company, maintaining its headquarters in Curitiba and operating one of the largest franchise networks in the world.
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