Naked Blue Machine Super Smoothie

Naked Juice is a well-known brand specializing in premium fruit smoothies and juices. The 'Blue Machine' variety is one of its signature products, marketed for its inclusion of blueberries, blackberries, and vitamin boosts. The brand has a strong presence in the UK and European retail markets, often positioned as a healthy, convenient beverage choice.

Founded in 1983 in Santa Monica, California, Naked Juice was originally sold by Jimmy Barela. The company grew significantly and was acquired by PepsiCo in 2007. However, in recent years, the ownership landscape changed when PepsiCo sold a majority stake in its juice business—including Naked and Tropicana—to the private equity firm PAI Partners in 2021. This led to the formation of Tropicana Brands Group.

While the brand originated in the United States, it is produced in several locations to serve global markets. In the UK, products are often packaged and distributed through local facilities to maintain freshness, reflecting a global supply chain under its multinational private equity owners.