REVOX B77 Smoothing Face Serum Japanese Routine

REVOX B77 (commonlly referred to as REVOX) is a skincare brand that focuses on professional-grade formulas accessible for home use. Despite the Japanese-inspired branding on this specific bottle (the Japanese Routine Smoothing Face Serum), the brand is actually of Bulgarian origin. It was founded to offer affordable alternatives to high-end active-ingredient skincare products.

The products are primarily manufactured in Bulgaria, which serves as the production hub for their global distribution network. The brand is owned and operated by the Bulgarian company Revox B77 Ltd (formerly known in part as SC Sclero Ltd or associated entities). It remains an independent European entity that has rapidly expanded its presence in international drugstores and retail chains across Europe and beyond.