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WICK (known as Vicks outside of German-speaking countries) is a globally recognized brand specializing in over-the-counter cough and cold remedies. In Germany and neighboring markets, the lozenges are marketed as 'WICK' and are popular for their cooling properties, often featuring iconic polar bear imagery. These specific lemon and menthol sugar-free cough drops are produced as part of a wide portfolio of health-related confectionery products.
Manufacturing for WICK products is handled by various global facilities to meet regional demand, often involving specialized confectionery producers in Europe. The brand was originally established in the United States by pharmacist Lunsford Richardson. Following a long history of expansion, the brand became part of the Procter & Gamble (P&G) portfolio after their acquisition of Richardson-Vicks in 1985. P&G remains the ultimate owner, managing the brand through its extensive global health and personal care network.
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