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Cif is a prominent global household cleaning brand that was first introduced in France in 1969. It is recognized for its cleaning creams and sprays that are effective yet gentle on surfaces. The product shown, Cif Greenactive Bagno Anticalcare, is a specialized bathroom cleaner designed to remove limescale and soap scum with a jasmine scent.
While the brand originated in France as Jif, it quickly expanded across Europe and the globe, often operating under different names like Viss or Handy Andy before largely unifying under the Cif name. Manufacturing for European markets typically takes place in various regional facilities, including locations in Italy and the Netherlands, to ensure efficient distribution.
Cif is owned by Unilever, one of the world's largest consumer goods companies. Headquartered in London, United Kingdom, Unilever manages a vast portfolio of established brands in hygiene, personal care, and food sectors, focusing on sustainable living and global reach.
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