The Body Shop Wild Jasmine Body Cream

Wild Jasmine Body Cream is a vegan skincare product from The Body Shop, featuring a blend of Indian jasmine, violet leaf, and white iris notes. The brand was famously founded in Brighton, England, in 1976 by Anita Roddick, pioneering the concept of ethical beauty and cruelty-free practices.

While originally a British independent venture, the brand has undergone several ownership changes, being held by L'Oréal and later Natura & Co. Throughout 2024 and heading into the future, the company has transitioned to new ownership under the private equity firm AURELIUS, which is focused on restructuring and revitalizing the brand's global retail presence. Manufacturing occurs across multiple countries, including the United Kingdom and various European sites, adhering to global quality standards.