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Wrigley's Extra Peppermint is one of the world's most recognized sugar-free chewing gum brands. Originally launched in 1984 as the first sugar-free gum from the William Wrigley Jr. Company, it was created to meet the growing consumer demand for oral care products that did not contribute to tooth decay while providing long-lasting flavor.
The manufacturing process for Extra takes place in various global facilities to serve local markets efficiently. Major production hubs include factories in the United States, Poland, and Australia. The brand has evolved from a simple gum into a global leader in dental hygiene gum, often receiving endorsements from various national dental associations for its benefits in neutralizing plaque acids.
In 2008, the brand underwent a significant ownership change when Mars, Incorporated acquired the William Wrigley Jr. Company. Today, the brand is managed under the Mars Wrigley segment. This ownership brings together century-old confectionery expertise with a global distribution network, ensuring that Extra remains a staple in the confectionery aisle across nearly every continent.
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