ja! Sahne-Joghurt nach griechischer Art

The 'ja!' Sahne-Joghurt nach griechischer Art (Greek-style cream yogurt) is a staple dairy product from the German discount private label 'ja!'. This brand was introduced in 1982 by the REWE Group to offer high-quality basic necessities at affordable prices.

The yogurt is typically manufactured within Germany by various contracted dairy producers that meet the strict quality standards of the REWE Group. As a private label, 'ja!' is exclusively distributed through REWE-affiliated stores, including REWE supermarkets and Penny discounters.

The ultimate owner is the REWE Group (Rewe Zentral AG), a leading European trade and tourism cooperative based in Cologne, Germany. The company operates thousands of stores across Europe and maintains a dominant position in the German retail market, focusing on sustainability and consumer trust in its varied private label portfolio.